lopment firm. He has written about future technology and its implications for the New York Times, Fortune, Forbes, The Atlantic, The Washington Post, Harvard Business Review and The Financial Times. mfordfuture.com @MFordFuture Jack Conte Musician, entrepreneur With his membership platform Patreon, YouTube star Jack Co

ForbesLife Citi Becton, Dickinson and Company Pepsi Beverages Company Stanford Graduate School of Business Accenture University of Massachusetts Harvard Business Review Group Le Monde Deutsche Bérse AG Deutsche Lufthansa AG United Kingdom Russian Federation Brazil Germany USA Sweden People's Republic of China

markets and businesses operate was passed down to us more than a century ago by figures such as Alfred Marshall,” the economist Brian Arthur wrote in the Harvard Business Review in the summer of 1996. “It is an understanding based squarely upon the assumption of diminishing returns: products or companies that get ahead in a m

ds of decision makers. Their purpose is to gather and transform information of strategic significance into fresh percep- tions,” wrote Pierre Wack in the Harvard Business Review in 1985. Such scenarios must aim at constituting a limited set of mutually | | Epst_9780451494566_2p_all_r1.z.indd 149 ® 9/29/16 5:51 Pa | | HOUSE_

e the heads of decision makers. Their purpose is to gather and transform information of strategic significance into fresh perceptions” —Pierre Wack, Harvard Business Review, 1985 HOUSE_OVERSIGHT_020267 --- PAGE BREAK --- 116 HOUSE_OVERSIGHT_020268 --- PAGE BREAK --- 0 HOUSE_OVERSIGHT_020269 --- PAGE BREAK --- 11

the "Best 40 Business School Professors Under the Age of 40." He has written articles for the New York Times, the Boston Globe, Wall Street Journal, Harvard Business Review, Scientific American, and Slate. -o SCALE The Search for Simplicity and Unity in the Complexity of Life, from Cells to Cities, Companies to Ecosys

economics. Alan Blinder, an economist at Princeton, has said that a doctorate has become more or less a prerequisite of the job-without one, he told Harvard Business Review, "the Fed's staff will run technical rings around you." While that remains to be seen, it is true that there are over 300 Ph.D. economists on the Fed