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OMMON EQUITY VALUATION REPORT As of June 20, 2011 Cost of Equity — Capital Asset Pricing Model To estimate The Company's cost of equity financing, the Capital Asset Pricing Model ("CAPM") was utilized. The CAPM measures the return required by investors given a company's risk profile. This model is expressed arithmetically by
dian discounts of 26.0% and 24.0%, respectively, along with the following observations: o There is an exchange effect (New York Stock Exchange and American Stock Exchange listed companies have lower discounts). o The higher the sales of the issuer, the lower the discounts. o Companies with higher earnings have low
OMMON EQUITY VALUATION REPORT As of June 20, 2011 Cost of Equity — Capital Asset Pricing Model To estimate The Company's cost of equity financing, the Capital Asset Pricing Model ("CAPM") was utilized. The CAPM measures the return required by investors given a company's risk profile. This model is expressed arithmetically by
dian discounts of 26.0% and 24.0%, respectively, along with the following observations: o There is an exchange effect (New York Stock Exchange and American Stock Exchange listed companies have lower discounts). o The higher the sales of the issuer, the lower the discounts. o Companies with higher earnings have low
OMMON EQUITY VALUATION REPORT As of June 20, 2011 Cost of Equity — Capital Asset Pricing Model To estimate The Company's cost of equity financing, the Capital Asset Pricing Model ("CAPM") was utilized. The CAPM measures the return required by investors given a company's risk profile. This model is expressed arithmetically by
dian discounts of 26.0% and 24.0%, respectively, along with the following observations: o There is an exchange effect (New York Stock Exchange and American Stock Exchange listed companies have lower discounts). o The higher the sales of the issuer, the lower the discounts. o Companies with higher earnings have low
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