n we talk about corporate law in theory and practice. n16 Social psychologists refer to the sticky default phenomena as the 'endowment effect." See Jon Hanson & David Yosifon, The Situational Character: A Critical Realist Perspective on the Human Animal. 93 GEO. L J 1. 41-42 (2004) (hereinafter The Situational Ch

o mislead consumers with respect to the adverse health consequences associated with habitual consumption of such products): see also Adam Benforado. Jon Hanson & David Yosifon. Broken Scales: Obesity and Justice in America. 53 EMORY L. J. 1645, 1691-1711 (2004) [hereinafter Broken Scales] (reviewing junk food mark

n we talk about corporate law in theory and practice. n16 Social psychologists refer to the sticky default phenomena as the 'endowment effect." See Jon Hanson & David Yosifon, The Situational Character: A Critical Realist Perspective on the Human Animal. 93 GEO. L J 1. 41-42 (2004) (hereinafter The Situational Ch