YTD - 6/18 Variance Website Users 3,345,451 2,863,670 + 16.82% Ave Monthly Users 608,264 520,667 Visitors to Store 54,912 44,378 +23.7% Conversion of Store 10.02% 7.74% +29.5% Orders Total Store Orders 5,503 3,435 +60.2% Orders/Web Users .164% .120% +36.66% Ave. $Rev Per Order $38.74 $38.0