ght out. "Many organisations are launching them without thinking carefully about what prizes can do or cannot do." The AidEx challenge's lead judge, Michael Pritchard, inventor of the Lifesaver water bottle, says the award is not so much about the money — £2,000 — as validation, although the publicity can be a much

ught out. "Many organisations are launching them without thinking carefully about what prizes can do or cannot do." The AidEx challenge's lead judge, Michael Pritchard, inventor of the Lifesaver water bottle, says the award is not so much about the money - £2,000 - as validation, although the publicity can be a much

ht out. "Many organisations are launching t=em without thinking carefully about what prizes can do or cannot do." The AidEx challenge's lea= judge, Michael Pritchard, inventor of the Lifesaver water bottle, says th= award is not so much about the money — E2,000 — as validation, although the publicity can be a muc