answer. Below is a chart outlining the market size for these ads, 1.2 billion a day in the US alone) m That's 3X the size of the search market that Google Adwords serves and we have proven enforceable IP preventing competition. Google already recognizes this huge opportunity and Eric Schmidt made public statem

or manufactured. In the Internet era, there are better tools that are both cheaper and faster. We’ll test the product ideas from the last chapter on Google Adwords—the largest and most sophisticated Pay-Per-Click (PPC) engine—in five days for $500 or less. PPC here refers to the highlighted search results that a