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d Press. Zimbardo, P. (2007). The Lucifer Effect: Understanding how good people turn evil. New York: Random House. Key references * What’s normal: Cohen, I. L., Liu, X., Lewis, M. E. S., Chudley, A., Forster-Gibson, C., Gonzalez, M., Jenkins, E. C., et al. (2011). Autism severity is associated with ch
control, glucose, and aggression: Baumeister, R.F. (2002). Yielding to temptation: Self-control failure, impulsive purchasing, and consumer behavior. Journal of Consumer Research, 28(A), 670-676; Baumeister, R.F., & Alquist, J. (2009). Is There a Downside to Good Self-control? Self & Identity, 82), 115-130. Baumeister, R.F. (2
Donoghue, 2003; McClure, Laibson, Loewenstein, & Cohen, 2004; Mischel, Shoda, & Rodriguez, 1989; Soman
and future events. Psychological Science. 19 (8). 796-801. Chen, T.. Kalra, A., & Sun• B. (2009). Why do consumers buy extended service contracts? Journal of Consumer Research. 36(4), 611-623. Diener, E., & Biswas-Diener, R. (2002). Will money increase subjective well- being? Social Indicators Research, 57(2), 119-169. Di
in, N. J., Cialdini, R. B., & Griskevicius, V. (2008). A room with a view-point: Using social norms to motivate environmental conservation in hotels. Journal of Consumer Research, 35(3), 472-482. Greene, J. D., Cushman, F. A., Stewart, L. E., Lowenberg, K., Nystrom, L. E., & Cohen, J. D. (2009). Pushing moral buttons: The int
Page: HOUSE_OVERSIGHT_015526 →onservation in hotels. Journal of Consumer Research, 35(3), 472-482. Greene, J. D., Cushman, F. A., Stewart, L. E., Lowenberg, K., Nystrom, L. E., & Cohen, J. D. (2009). Pushing moral buttons: The interaction between personal force and intention in moral judgment. Cognition, 111(3), 364-371. Haidt, J.
Page: HOUSE_OVERSIGHT_015527 →Entities connected to both Michael Cohen and Journal of Consumer Research

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