Epstein Secrets

cist, Computer Scientist, Notre Dame Simon Baron-Cohen, Neuroscientist, Cambridge University Gregory Ba

rge Church, Richard Dawkins, Daniel C. Dennett, Jared Diamond, George Dyson, Gerald Edelman, Michael Gazzaniga, Murray Gell- Mann, Neil Gershenfeld, Daniel Gilbert, Daniel Goleman, Brian Greene, Alan Guth, W. Daniel Hillis, Daniel Kahneman, Eric ICandel,Kevin Kelly, Jaron Lanier, Joseph LeDoux, Andre Linde, Mar

Donal Cahill, Noam Chomsky, Jim Churchill, Randy Cohen, Daniel Dennett, Jonathan Figdor, Nick Haslam, Om

how delicious we thought it was. It reveals a distortion in our capacity to anticipate — or forecast in the words of the American social psychologist Daniel Gilbert — how we will feel, and in particular, how much we will like the experience. This is a problem for the elements of pleasure that I laid out earlier i

Donoghue, 2003; McClure, Laibson, Loewenstein, & Cohen, 2004; Mischel, Shoda, & Rodriguez, 1989; Soman

nal of CONSUMER PSYCHOLOGY Research Dialogue If money doesn't make you happy, then you probably aren't spending it right Elizabeth W. Dunn a'*, Daniel T. Gilbert b, I , Timothy D. Wilson ca • University of British Columbia, Douglas Kenny Building, Room 2013, 2136 West Malt Vancouver. British Columbia, Canada V