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roach To date, Isbre's distribution focus has been adding and upgrading distributors in the Northeast. It will soon follow with distribution in the Mid-Atlantic and Southeast. Beverage Marketing Corp. reports that 53% of super-premium PET bottled water in the U.S. is sold in these three regions (see Figure 4
xpand capacity and lower its unit cost while being capital lean. Due to lower U.S. raw material (bottles, caps, cartons, etc.) and labor costs, the Flexitank to U.S. strategy produces U.S. landed cost savings of approximately $4.00 per case versus the cost of importing bottled product. In 2010, following
Connecticut • Davidson • Haddon House • Tree of Life Philadelphia, PA • Penn. Dist. • Gretz Beer Co. Delaware . Maryland/Wash. M ■ C.B.G. Mid-Atlantic • DPI • Haddon House Texas • Texas-Premium Dist. •in Distribution. .In Negotiations 0 14 1 SB kE EFTA00605085 lsbre Holding Corp. Placeme
,000,000 Annual Maximum = $1,535,815 Annual Maximum I H 9 IS B kE EFTA00605080 Isbre Holding Corp. Landed Cost Differential Norway Bottling Flexitank Shipping Tanker Shipping Price to Distributor $12.25 $12.25 $12.25 Transportation Cost $3.44 $2.25 $0.51 Packaging & Bottling Cost $7
ut • Davidson • Haddon House • Tree of Life Philadelphia, PA • Penn. Dist. • Gretz Beer Co. Delaware • N.K.S. Maryland/Wash. D.C. • C.B.G. Mid-Atlantic • DPI • Haddon House Texas • Texas-Premium Dist. i —7-1--- -A ( t ---,--.1 1 s i 1--A, t •In Distribution • •In blegobitions • 14
um = $1,535,815 Annual Maximum f • -a. 9 ISBRE EFTA_R1_01521663 EFTA02444741 lsbre Holding Corp. Landed Cost Differential Norway Bottling Flexitank Shipping Tanker Shipping Price to Distributor $12.25 $12.25 $12.25 Transportation Cost $3.44 $2.25 $0.51 Packaging & Bottling Cost $7
roach To date, lsbre's distribution focus has been adding and upgrading distributors in the Northeast. It will soon follow with distribution in the Mid-Atlantic and Southeast. Beverage Marketing Corp. reports that 53% of super-premium PET bottled water in the U.S. is sold in these three regions (see Figure 4
xpand capacity and lower its unit cost while being capital lean. Due to lower U.S. raw material (bottles, caps, cartons, etc.) and labor costs, the Flexitank to U.S. strategy produces U.S. landed cost savings of approximately $4.00 per case versus the cost of importing bottled product. In 2010, following
Entities connected to both Mid-Atlantic and Flexitank

Virginia Giuffre
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Philadelphia
LOCATION
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Bristol
LOCATIONthe Delaware River
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Houston
LOCATIONHolding Corp.
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Norway
LOCATIONPerrier
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Northeast
LOCATIONIsbre Holding Corp.
ORGANIZATIONHaddon House
ORGANIZATIONISBRE
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Atlanta
LOCATIONSouth Central
LOCATIONWeiss
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Hungary
LOCATION
North America
LOCATION
Yale Law School
ORGANIZATION
Nestle
ORGANIZATION