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well over one- third of all volume in 2002. Growth is due to consumers demand for healthy refreshment and the entrance of branded products. Coke and Pepsi are driving sales through package proliferation, merchandising and strong trade deals. Nestle has used larger bonus packages, special incentives/co
2003. Brand ranking is as follows: Brand Rank Aquafina 14.9 Private Label 13.6 Dasani 10.8 Poland Spring 6.7 Arrowhead 5.9 Dannon 4.7 Source: AC Nielsen 12-03 Private label have shown the largest growth rates in the industry, growing about 46% to 50% in 2003. As a result, the national brands dropped
well over one-third of all volume in 2002. Growth is due to consumers demand for healthy refreshment and the entrance of branded products. Coke and Pepsi are driving sales through package proliferation, merchandising and strong trade deals. Nestle has used larger bonus packages, special incentives/co
uafina 14.9 <br> Private Label 13.6<br> Dasani 10.8 <br> Poland Spring 6.7<br> Arrowhead 5.9<br> Dannon 4.7<br> <br> Source: AC Nielsen 12-03 <br> <br> Private label have shown the largest growth rates in the industry, growing about 46% to 50% in 2003. As a result, the national bra
well over one- third of all volume in 2002. Growth is due to consumers demand for healthy refreshment and the entrance of branded products. Coke and Pepsi are driving sales through package proliferation, merchandising and strong trade deals. Nestle has used larger bonus packages, special incentives/co
2003. Brand ranking is as follows: Brand Rank Aquafina 14.9 Private Label 13.6 Dasani 10.8 Poland Spring 6.7 Arrowhead 5.9 Dannon 4.7 Source: AC Nielsen 12-03 Private label have shown the largest growth rates in the industry, growing about 46% to 50% in 2003. As a result, the national brands dropped
well over one-third of all volume in 2002. Growth is due to consumers demand for healthy refreshment and the entrance of branded products. Coke and Pepsi are driving sales through package proliferation, merchandising and strong trade deals. Nestle has used larger bonus packages, special incentives/con
003. Brand ranking is as follows: Brand Rank Aquafina 14.9 Private Label 13.6 Dasani 10.8 Poland Spring 6.7 Arrowhead 5.9 Dannon 4.7 Source: AC Nielsen 12-03 Private label have shown the largest growth rates in the industry, growing about 46% to 50% in 2003. As a result, the national brands dropped
well over one-third of all volume in 2002. Growth is due to consumers demand for healthy refreshment and the entrance of branded products. Coke and Pepsi are driving sales through package proliferation, merchandising and strong trade deals. Nestle has used larger bonus packages, special incentives/co
uafina 14.9 <br> Private Label 13.6<br> Dasani 10.8 <br> Poland Spring 6.7<br> Arrowhead 5.9<br> Dannon 4.7<br> <br> Source: AC Nielsen 12-03 <br> <br> Private label have shown the largest growth rates in the industry, growing about 46% to 50% in 2003. As a result, the national bra
well over one-third of all volume in 2002. Growth is due to consumers demand for healthy refreshment and the entrance of branded products. Coke and Pepsi are driving sales through package proliferation, merchandising and strong trade deals. Nestle has used larger bonus packages, special incentives/con
uafina 14.9 <br> Private Label 13.6<br> Dasani 10.8 <br> Poland Spring 6.7<br> Arrowhead 5.9<br> Dannon 4.7<br> <br> Source: AC Nielsen 12-03 <br> <br> Private label have shown the largest growth rates in the industry, growing about 46% to 50% in 2003. As a result, the national bra
Entities connected to both Pepsi and AC Nielsen

Ghislaine Maxwell
PERSONDoug Band
PERSON
Michael Douglas
PERSON
Nestle
ORGANIZATION
Tom Pritzker
PERSONHyatt Corporation
ORGANIZATIONStuart Katzoff
PERSONHyatt
ORGANIZATIONWest Madison Street
LOCATION